Article Marketing, The Network Way

Article marketing is a proven, effective way to publicize a web site. All you have to do is write  a short article (typically around 300-800 words), put a couple links into your resource box, and you get a high-quality high page rank backlink to your site. And then your article gets picked up by a ton of other sites that are looking for good fresh content, and you get backlinks from them too. Easy, right? Well, it used to work like that.  Read on to find out why the SEO world has changed and how to revise your article marketing strategy to take advantage of the latest developments. (Don’t know what I’m talking about? Click here for an introduction to Search Engine Optimization.)

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How Has Article Marketing Changed?

As I alluded to above, the world of article marketing has changed quite a bit since the early days. For one thing, it seems like every SEO expert is advising that you devote at least some effort to article marketing. That means that there are a whole lot of article authors out there, some of whom aren’t very good writers. So there is now a TON of content available from article directories, but it’s hard to find really good quality content. And that makes it highly unlikely that any web site owner will even see your new article, much less republish it.

Second, the search engines seem to have caught on that articles are no longer a reliable source of high-quality content, so they give article directories less weight. Your links from the article directories themselves now have less link-juice than they once might have had.

Third, your success–if you have any–will work against you in the form of duplicate content. If a number of sites pick up your article from the directory, they’ll each be publishing the exact same thing. And if that article also appears on your own site, they’ll have the same content as you. While there’s no penalty per se for duplicate content, there is a competition effect. Simply put–perhaps over simply, but this is not meant to be a Ph.D. dissertation–search engines will index the best source of that content and ignore or downplay all other copies. So if any of those other sites rank better for your keywords than your own site does, you’ll be giving them a boost in the rankings, not helping your own cause. You’ll be giving ammunition to the competition.

So what’s the new way?

Let’s use our imagination for a minute. Let’s imagine that there’s a way to guarantee that your articles are all well-written and keyword rich. Then imagine that there’s a way to present those articles directly to web site owners who want content, but at the same time not get lost in an avalanche of mediocre content. While we’re at it, we’ll imagine that your articles don’t have to go through an article directory at all, they’ll just flow directly to the web sites that want to publish them. And hey, let’s get crazy here and make it so that each site that publishes your article gets a uniquely rewritten version to ensure that there’s no competition for duplicate content. Would you like that?

Ok, yeah, that’s a tough nut to crack, and I don’t know any way to do it all. Getting well-written keyword rich articles is something that you’ll have to handle on your own. Either figure out how to write them yourself or pay a professional copywriter to write them for you. There’s no magic way to do that. But…

The rest is available right now and cranking out backlinks like crazy. This new system gathers together a number of talented and aggressive web site owners who want fresh, interesting and unique content for their sites and are willing to give you backlinks in exchange. And these aren’t resource box backlinks either, they’re anchor text links–that’s the kind that helps you rank for a specific keyword–and you can put them anywhere you like. Using this new approach to article marketing you can definitely take your off-page SEO campaign to the next level and beyond!

Even better, this system has a state-of-the-art one-click article spinner built-in. One-click? Yeah, just hit the “auto-spin” button and it will spin your whole article all at once based on a customizable built-in thesaurus. You’ll want to review the results, of course, because you want the best quality copy you can get even from spun articles. But still, one click and then review? It doesn’t get any easier or faster than that.

Ok, how do I get in?

Yeah, that’s what I said. And I’m glad I did, too. This system is producing good quality backlinks for me, and it can for you too. Just fill in the little form below and I’ll email you all of the details.

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The sooner you sign up, the sooner you’ll be on your way to more traffic and higher profits. Get started today!